Swachh Bharat Week is being celebrated from today i.e birth anniversary of ‘Antyodaya’ advocate late Shri Deendayal Upadhyaya and will continue till Ocotber 2,2016 i.e the birth anniversary of Father of Nation Mahatma Gandhi, who voiced serious concerns about poor sanitation and its consequences, 100 years ago while speaking at the Benares Hindu University, Varanasi. Rallies, shramadan, village and ward level meetings have been organized today in rural and urban areas across the county for further sensitizing the people about cleanliness on the first day of Swachh Bharat Week.
Minister of Urban Development Shri M.Venkaiah Naidu, Minister of Drinking Water & Sanitation Shri Narendra Singh Tomar and Minister of Railways Shri Suresh Prabhu launched the Swachh Bharat Week at Kozhikode Railway Station in Kerala. Members of National Service Scheme (NSS) and public took out a rally in Kozhikode.
An audio-visual campaign will be launched in New Delhi featuring Amitabh Bachhan and Sachin Tendulkar, both Swachh Ambassadors nominated by Prime Minister. This campaign seeks ‘behavioral change’ among the people for using toilets and eliminating open defecation.
Prime Minister will inaugurate a day long INDOSAN (India Sanitation Conference) in New Delhi on the 30th of this month. Union Ministers, Chief Ministers, Ministers from States, elected representatives of people, District Collectors, Municipal Commissioners of 500 AMRUT cities, representatives of private sector and NGOs will participate in the day long brainstorming on the achievements of the last two years and challenges ahead in making ‘Swachh Bharat’ by 2019.
